Gaming. EA’s Call of Duty Elite explained by TheLegendofKarl.

Juni 3rd, 2011 • Games
Tags: Black Ops, Brands, Cool, Creativity, EA, Funny, Gaming, People, Social Gaming, Social Networks, Strategy, Tech, Tools, We like

For me as a digital market guy the gaming industry is in many ways a blueprint for what is happening later on social networks, mobile phones and on websites. Gamification? I think the concept of social networks itself was invented by the game industry years before anybody ever heard of Facebook. For years many games had more social network elements embedded than many social campaigns today. Do for example check out the new Call of Duty Elite trailer which is all about EAs new multiplayer service. It’s not a campaign, it’s not a mobile app – it’s a pretty comprehensive social product which will now become organic part for some of the most popular entertainment products ever.

Thanks to creativity online for the link.

Ad spoofs. And now here comes MAFIA WARS.

Januar 25th, 2010 • Ads, Games
Tags: Ads, Facebook, Farmville, Funny, Ideas, mafia wars, Social Gaming, Spoof

You have probably watched the hilarious Farmville ad spoof last week. Well, as every successful entertainment concept needs a sequel, here is it – the Mafia Wars ad spoof. It is basically a remixed version of the original spot but we like it nevertheless…kind of (5 out of 10 points because of a lack in originality). Thanks to allfacebook for the link.

Civilization. The evolution goes on.

Januar 24th, 2010 • 1 comment Games
Tags: Brands, Business, Civilization, Cool, Creativity, Future, Games, Gaming, Prediction, Social Gaming, Strategy

One of the most succesful computer games ever is about to reinvent itself completely. Sid Meier’s civilization is not only a brilliant computer game, it is also very flexible as it has found the way to consoles, iPhones and soon to Facebook. This is more than just an adaption. CIV is a highly complex strategy game, not necessarily dedicated to be played with simple interfaces. But it mastered this challenge and might soon redefine social gaming – in an unpredicted evolution in UX, marketing and gameplay.

I love Civilization. Chances are high that you played it. It can easily be labeled as one of the most addicitive pieces of entertainment ever. The rules:  you become the leader of a primitive tribe on a fictional continent (or real scenarios). Your job is to make this tribe flourish and to turn it from cavemen in 4000 B.C. into an advanced civilization ready for space conquest.

CIV has a 12% share of my teenage days as it made me play for days. Once you have built the Pyramids or declared War on this other tribe you could not stop anymore. And…the simple gaming principle did not rely on superior visual effects but on an outstanding and highly intelligent game. No two Civ matches were the same as the complex combination of environment, your people’s properties and your neighbours mixed up to a time-eating complex which you simply wanted to be the best in.

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Faaaaarmville. The commerical is here (kind of).

Januar 11th, 2010 • 2 comments Games, Social
Tags: Ads, Facebook, Farmville, Funny, Games, Social Gaming, Spoof

As long as you still want to be able to have a relationship, work and stuff like that, you should not start certain things. Heroin for example, or World of Warcraft…or Faaaarmville. Zynga’s social gaming superstar attracts 72.9 million active users every month and was among the first superhits of a new gaming genre on social networks. Farmville was not the first but the most succesful social games…ending the careers and relationships of millions on the way to the top.

And now look what user generated content did for us. Faaaarmville – the commercial. 110% hilarity guaranteed (thx to Penn-Olson).