Posts Tagged ‘Salary’
Planner Survey 2011. The State of Marketing-Strategy Worldwide.
September 18th, 2011 • 1 comment Strategy
Tags: Agencies, Jobs, Money, Planning, Report, Salary, Strategy, Study, Survey, Truth, World
I have to admit I am a bit late with this post. But I have been travelling so please forgive me if you know about the ‘Planner Survey 2011‘ already. Many of you know this survey which my colleague Heather LeFevre conducts annually. Heather is Head of Planning at Strawberry Frog Amsterdam and for the seventh time she has tried to shed some light on the state of Marketing-Strategy worldwide – a remarkable effort for such a niche ‘industry’ within a ‘niche industry’.
I don’t want to say anything about her research. Just check out the 2011 document below. But I really want to thank Heather for her continuous curiosity in this topic. Great insights. I particularly the more localized character of this year’s survey compared with 2010′s data.
By the way: If you want to follow Heather on twitter, do it here.
Survey. How much can you actually earn as a Planner?
August 18th, 2010 • 1 comment Work
Tags: Agencies, Jobs, Money, Planning, Report, Salary, Strategy, Study, Survey, Truth, World
Finally! An interesting analytical paper about the status quo of planning salaries in planning. My colleague Heather LeFevre from the colleagues at Strawberry Frog here in Amsterdam has just published her Planner Survey 2010. It tries to compare salaries of strategists worldwide to bring some light into the dark. The data was collected via an online survey with 1570+ participants from all over the world.
The effort definitely was worth it. You get a pretty good understanding about what you can expect to earn in NYC in comparison to London. But as usual – salaries don’t say much as long as you don’t integrate real costs of living. Earning and spending 100$ in Frankfurt is a very different thing to earning and spending 100$ in Amsterdam or London.
Anyway, great work, Heather. Thanks a lot.
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