We Like. Lisa Simpson As FAZ Testimonial.
April 17th, 2013 | by Gerald
I am not well known as a passionate fanboy of print advertising. But there is an exception to every rule.
Browsing the "Media" Tag
Oh Facebook. You Better Hurry Up And Save Your Mobile Ad Product.
April 15th, 2013 | by Gerald
It’s interesting to watch Facebook these days. It’s not a secret that they struggle(d) with mobile and how to make
Mobile Search Moments. Google And Nielsen Explain Conversion On The Go.
März 21st, 2013 | by Gerald
google and Nielsen have published this study on how mobile marketing affects conversion. Interaction types, technologies and benefiting industries vary
Display Advertising. Sometimes Also Referred To As: Context? What Context?
März 11th, 2013 | by Gerald
Advertising: Graffito in St. Pauls, Bristol, UK; one of the poorest areas in the city. Context? What context
Impressive: We Are Social’s Guide to Social, Digital and Mobile in China.
Januar 21st, 2013 | by Gerald
A while ago I received a client briefing which asked for a mobilized version of the (US and EU) website
Connected Campaigns. Are These The Best of 2012?
Dezember 19th, 2012 | by Gerald
Every year anew: every end of every year is slideshare time aka Best-of-last-year-list-time. I just posted a couple of really
Apocalypse Now! Google Ad Revenue Now More Than U.S. Print Publications Combined.
November 13th, 2012 | by Gerald
Things seem to be at a turning point this year for publishers. Just a couple of weeks after Newsweek announced
New Study: Mobile Facebook Ads Outperform Desktop Ads Drastically.
August 19th, 2012 | by Gerald
What a shame that Facebook actually hasn’t got a really convincing mobile strategy yet. While more than half of its
Insights. TNS Launches Largest Global Study on Digital Behaviour.
November 30th, 2011 | by Gerald
Research company TNS has launched its 2011 version of TNS Digital Life. Based on conversations with over 72,000 people in