Hey Mashable. I think you can drop the google Buzz button now.

April 27th, 2010 • 9 comments Social, Tech, Tools
Tags: google, google Buzz, mashable, Prediction, Social Networks, Tech, Tools, Twitter

I don’ t want to say, I told you so. But I told you so. Nobody gives a rat’s ass about google’s twitter killer social network thing that is not as cool as the other things with massive privacy flaws. Chitika has the figures:

February 9th, 2010 – the day Buzz was launched – the search engines lit up with queries.  The Chitika network saw about 1,500 searches that day for the term “Google Buzz,” approximately 15 times the number of searches for “Twitter.”

By the 15th, searches for the service had dwindled to less than ten a day, and since February 26th there has been a constant stream of one search per day.

Finally I want to add an artwork which I have created from share buttons on mashable’s homepage. I think we can drop the google buzz button now, can we?

Bring the Noise. Why google Buzz will Fail.

Februar 11th, 2010 • 15 comments Social, Social Business
Tags: Brands, Business, Facebook, google, google Buzz, google wave, Social Networks, Strategy, Tech, Trends, Twitter, World

Two days ago google announced google Buzz, a new socialnetworky add-on to its well known and beloved gmail service. As expected, google is trying once more to advance into enemy territory – social networking. Since its foundation the company is great in search and media but it sucks big time when it comes to content and real, human interactions.

So, yesterday morning I found this google Buzz Button in my gmail account. And what I saw next was nice but two years too late.

One day with google Buzz

google Buzz tries to do anything at once and doesn’t do anything really good. Basically it’s a mixture of twitter, Facebook, Friendfeed and Foursquare. That does not sound too bad, unfortunately I have no idea where google is in this concept.

Apart from the lack in own, new ideas the first finding is – the UX is horrible. Years ago google was on the forefront of UX design. But google Buzz almost looks like google Wave light. Do you remember google Wave? Sure you do (I have 1 gazillion invites left if you like). In short, google Buzz combines at least four specialized interoperable social services in one shitty interface, spices it up with even worse than ususal privacy flaws, integrates it into gmail an calls it Buzz.
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