IKEA. Do You Need a Hand?

März 11th, 2010 • Comments Ads
Tags: Ads, Agencies, Brands, Cool, Creativity, Funny, Grabarz & Partner, Ideas, IKEA, Print, visual, We like

There are ads and then there are ads. The clever, simple and intriguing idea below does three things at once (which is not common for German creation anymore): It describes a problem, it solves it using the brand’s means and it’s not just award-focused Zombie creation. High five Grabarz & Partner. I love it.

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Chat Roulette. If you turn your head I win.

Februar 28th, 2010 • Comments Experimental
Tags: Chat Roulette, Cool, Creativity, Experimental, Funny, Social Networking, World

Old Spice. The Most Effective Commercial in the History of Everything.

Februar 14th, 2010 • Comments Ads, Brands
Tags: Ads, Brands, Creativity, Funny, Ideas, Old Spice

I have to admit, I really love traditional advertising once in a while. Old Spice shows how it is getting done: Create a strong idea, and execute it brilliantly…wow. I am sure, this is the most effective commercial ever – even though it makes me feel woefully inadequate. High five Old Spice. It’s diabolic and I love it.

Agency Strike. Belgian Agencies show the Finger.

Februar 9th, 2010 • Comments We like
Tags: Agencies, Business, Cool, Experimental, Funny, Ideas, Pitch, Truth, We like, World

Basically it’s an update to my post from yesterday which reacts on Bud’s article about the future of agencies. Today the agencies of Belgium went on strike to protest against the erosion of pitch norms. They synchronized their websites to display one message which you can click through one after another and jump from website to website – an impressive act of resistance against what seems to be the sad truth in the industry nowadays.

I have posted the screenshots of all 14 pages below. The virtual strike will only last for a week.

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Code Monkey. A Hymn for the Industry.

Februar 3rd, 2010 • Comments Allgemein
Tags: Funny, Jobs, Music, Truth, World

Jonathan Coultron is a singer and songwriter from NYC. His song Code Monkey has been around for some time but it took me until today to find it on thesixtyone.com. And it’s a fantastic song – a hymn for a whole industry. Check it out here and sing along

Charlie Brooker. Your Own News Report Template in a Nutshell.

Januar 30th, 2010 • Comments Experimental
Tags: bbc, communication, Cool, Funny, Ideas, News, Presentation, Truth, TV, visual, World

Oh, and as I was in the process to write about cynical DIY ways to create your own PR drama, here is a brilliant analogy – creating your own dramatic news flick out of nothing. Or to be more precise, creating something which looks like news but is just a format. The Guardian’s Charlie Brooker demonstrates a literal version of any piece of outdoor news report on TV nowadays. It looks serious. And by god, it is (via brandflakesforbreakfast).

Apple. Inside the App Store’s Rejection Department.

Januar 29th, 2010 • Comments Mobile, Tech
Tags: Apple, Apps, Cool, Funny, Ideas, iPad, iPhone, Mobile, Truth

The unparalleled freedom of Web 2.0 can nowhere be witnessed as fully as in Apple’s App Store. Well, of course there is criteria to become part of this exclusive digital warehouse – clear, transparent criteria to leave no room for speculation how to get in there. And in order to stop everyone with bad or fake ideas to take advantage of them, Apple, and you, the user, Apple has now opened the doors to its App Store Rejection Department. Thanks to Chris for this link.

Ad spoofs. And now here comes MAFIA WARS.

Januar 25th, 2010 • Comments Ads, Games
Tags: Ads, Facebook, Farmville, Funny, Ideas, mafia wars, Social Gaming, Spoof

You have probably watched the hilarious Farmville ad spoof last week. Well, as every successful entertainment concept needs a sequel, here is it – the Mafia Wars ad spoof. It is basically a remixed version of the original spot but we like it nevertheless…kind of (5 out of 10 points because of a lack in originality). Thanks to allfacebook for the link.

Andes Teletransporter. The liberation of Men has begun.

Januar 22nd, 2010 • Comments Ads, Ideas, We like
Tags: Ads, Beer, Brands, Cool, Creativity, Food, Funny, Ideas, Insights, We like

Davaidavai is not so much into blogging about stuff that you will read anywhere else…as long as you can operate twitter. No iSlate, no Coke Happiness Machine, no google buys XYZ here.

But this little campaign here is surprisingly still pretty unknown and it will surely run for a couple of Lions. The Andes Teletransporter Idea is based on a more than simple insight and translates it into a cool, funny mechanism for the Argentinian beer brand.

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Faaaaarmville. The commerical is here (kind of).

Januar 11th, 2010 • Comments Games, Social
Tags: Ads, Facebook, Farmville, Funny, Games, Social Gaming, Spoof

As long as you still want to be able to have a relationship, work and stuff like that, you should not start certain things. Heroin for example, or World of Warcraft…or Faaaarmville. Zynga’s social gaming superstar attracts 72.9 million active users every month and was among the first superhits of a new gaming genre on social networks. Farmville was not the first but the most succesful social games…ending the careers and relationships of millions on the way to the top.

And now look what user generated content did for us. Faaaarmville – the commercial. 110% hilarity guaranteed (thx to Penn-Olson).