Archive for Trends
Agencies. What the hell is a Creative Technologist?
Dezember 8th, 2010 • Jobs, Trends
Tags: Adaptation Marketing, Agencies, BBH, Connection Planning, Creative Technologist, Creativity, Prediction, Strategy, Tech, Trends
The job profile ‘Creative Technologist’ has become something like the It-job of 2010. I don’t know when these thing start, but if you want to be hot in digital nowadays you must be into social media a creative technologist.
I doubt there is a desperate need for an autonomous job profile like this in most digital agencies. But I sense there is one in rather traditional shops. BBH (even far from being a traditional agency) have an attitude on the role of a Creative Technologist. Or to be more precise – BBH’s Griffin Farley has presented his vision about the (future) role of a creative technologist.
As usual, great stuff Griffin.
Blogging. Technorati releases State of the Blogosphere 2010.
November 4th, 2010 • 4 comments Blogs, Reports, Social, Trends
Tags: Blogging, Blogs, Report, Study, Technorati, Trends, Truth, World
Blog Search Engine Technorati has just launched its annual ‘State of the Blogosphere‘ report for 2010. Blogging is a discipline in steady change – constantly challenged by microblogging, general work overload and Farmville. According to Technorati’s study blogging has lately been influenced by a couple of key trends
- The advent of mobile blogging
- Women and mom bloggers gaining influence in the blogosphere
- a new interaction mode between the blogosphere and social networks
The study is as usual very insightful and it even stages deeper insights from around the world instead of just the U.S. Find Technorati’s feature article here.
PSFK. The Future of Retail.
Juni 3rd, 2010 • Retail, Social Business, Tech, Trends
Tags: Business, Creativity, Experimental, Future, Ideas, Prediction, PSFK, Report, Retail, Social Business Design, Strategy, Trends, World
As the world intertwines the web and reality, retail becomes one of the most crucial sectors to stage new marketing experiences for customers. Notorious PSFK has just staged its deck about ‘The future of Retail‘. The free 80 page analysis highlights how new technologies and senses play a crucial role in shaping shopping experiences. The trends identified within this document and the examples used to bring them to life are inspired by innovation from around the globe. And as usual it comes with a handy guide what is going to be hot in tomorrow’s retail experiences. PSFK, I love your decks.
Update. The ‘Social Media Revolution’ Strikes Back.
Mai 9th, 2010 • Social, Social Business, Trends
Tags: Cool, Creativity, Diagram, diagrams, Figures, Funny, Future, Media, Prediction, Social, Social Influence Marketing, Social Media, Social Networks, Tools, Trends, visual, World
I love good info visualizations. But I hate social media info graphics. There are just too many of it. Nevertheless I like this little movie. It is called “Social Media Revolution 2″ and it is an update to its very successful predecessor which flooded twitter half a year ago. Now with updated statistics and images. Created by author Erik Qualman and based on the #1 Best Selling book Socialnomics. Enjoy.
Mobile Browsers. Worldwide Market Share.
Mai 3rd, 2010 • 1 comment Business, Mobile, Trends
Tags: Browser, Business, Diagram, Mobile, Trends, World
Thank the guys from icrossing.co.uk and Visual Loop for this handy, little overview chart about the mobile browser market share. Personally I would have enjoyed more detailed information about the browser market share in North Korea right now. But you cannot get anything you want at once…
Check out the big map here.
Semi-Annoying Memes. Song Lyrics on Threadless Shirts.
April 30th, 2010 • 2 comments Trends
Tags: Experimental, Fashion, Funny, Ideas, Lifestyle, Memes, Music, threadless, Trends, visual, World
Time for some new ideas kind of new ideas modifications of existing stuff to make it feel new. All of us got pretty annoyed lately by wallpaper-sized infographics staging statistics from ‘How many died in WWII’ to ‘How many people use twitter?’ So now after we get sick of these the evolution goes on – Band lyrics infographic shirts.
And as davaidavai loves social effects we want to stage this new trending topic before it is completely annoying…in about three days.
This one is still pretty fresh on threadless – currently it is only a submission. So if you ever want to buy it, go there and vote for it. You remember the song, don’t you?
World Domination. We like.
April 24th, 2010 • 6 comments Business, Social, Tech, Tools, Trends
Tags: Business, Facebook, Future, I like, Open Graph, Philosophy, Social Graph, Social Networks, Strategy, Tech, Tools, Trends, World
With about 420 million active users (more than 50% of them logging in every day) Facebook really is a James Bond villain’s dream come true. And no, it is not just successful. Facebook is killing it’s competitors. It has simply buried Myspace, Orkut and others and won’t stop growing. I don’t know what is going to be the No 1 social network 2020. But currently I bet it still might be Facebook.
What was once google, is – in parts – about to become our favourite Evil Empire. google may still rule everything Pull but Zuckerberg works hard to turn its business into a Push Superpower. If you search for the Large Hadron Collider you choose google. But Facebook is your choice for the restaurant around the corner and your fave sneaker brand. And since wednesday things are on the move again…
One Graph to Rule them all
In case you haven’t heard the term Social Graph before – it will either become 
important or obsolete in the future – simply because Facebook wants to own or dominate it. In his 2007 article ‘Thoughts on the Social Graph‘ Brad Fitzpatrick talked about the Social Graph as ‘the global mapping of everybody and how they’re related‘. Basically it is the people you know, the stuff you listen to, read, tweet, and tag, and what you put on maps – and the question how you access and distribute the information to your friends. By now there wasn’t one but many disperse social graphs. But the more we are intertwined on Facebook as the one connector, the better the platform’s chances to become the knot of earth’s social graph. Now, after some technical adjustments last week Facebook is de facto trying to nothing less than that.
Well, world domination looks a little bit different, I have to admit. Mark Zuckerberg’s tools for world domination are so unobrusive that nobody understand them who is not part of the industry. What Facebook delivered on its F8 conference looked…well…small…but may have more than significant outcomes.
- Cornerstone of Facebook’s conquest is the Open Graph Protocol - basically a techn0logical extension of the social network that treats the free web (the artist formerly known as Not Facebook) as Facebook entities.
- This can be studied through Facebook’s well known ‘I like’ button (plus many more new social plugins) which is now available for every web page (look up). Facebook will treat blog posts (which are part of the system) just like Facebook posts – and of course draws data from them.
- Facebook Fanpages and ‘Fans’ do not exist anymore, get replaced by ‘I like’
- Facebook Connect as a quasi-brand will be dumped
- And a couple of other revisions. Facebook did not go too much into details but it will soon finish off all other competitors in the economy by offering its own currency and geo-location solutions.
Agencies. Thank God It’s Doomsday.
März 23rd, 2010 • Business, Trends
Tags: Ads, Agencies, Business, Funny, Future, Ideas, Philosophy, Prediction, Social Influence Marketing, Strategy, Trends, World
Nowaday’s challenges for ad agencies worldwide are closely connected with a grown up customer. Personally I am not a fan of agency bashing. I am convinced most agencies are not well prepared for today’s world. But I think most of them will reinvent themselves.
Nevertheless I found this little clip remarkable. It tells a good story as starting point to stress today’s Ad Agency’s Public Enemy #1 – substantial Change. It was produced for FITC, Toronto, a digital tech & storytelling conference. I want to go there – unfortunately I won’t be able to 
.
Trends. The Info Snob Lifecycle.
Februar 15th, 2010 • 2 comments Trends, Twitter
Tags: Diagram, Trends, Truth, Twitter, visual, World
Getting the latest news can be a fetish thing when you’re well connected. Thanks to twitter or (maybe) google Buzz you have the choice: Being at the top of the information pyramid or the idiot who retweets breaking news two weeks after it happened. Here is a completely not data driven, but nevertheless pretty accurate visualization of a twitter trend lifecycle. Thanks to Meg Pickard for the wonderful diagram (and Dustin for the link) even though it’s a little bit older. Yeah, I am the idiot this time…
Figures. The Gaming Industry.
Januar 19th, 2010 • 1 comment Business, Games, Trends
Tags: Business, Future, Games, Gaming, Strategy, Trends, visual, World
We all love Info visualizations. Similar to the ones by The Oat Meal this one explains us the wonderful world of video games. The gaming industry succeeded in becoming the #1 entertainment sector, to be at the forefront before music and movies. And even though there was a drop in video game sales in 2009, it’s quite impressive to see the industry recover.
Here are a couple of figures revolving around this industry. Don’t forget to check out the numbers behind the adult movie industry as well (thx to geekologie).
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