Hirngespinster. Giving life to a story.

Oktober 12th, 2009 • Experimental, Ideas, Surface, Tech
Tags: Art, Cool, Creativity, Experimental, Hirngespinster, Media, Motion, Print, Surface, Tech, Tools, visual, We like, World

Hirngespinster is the final project of Tristan Hohne to graduate from University of Applied Sciences Dortmund in Germany. Tristan describes it as a tangible user interface which combines the analogue book with the digital world. Hirngespinst is one of those German words which might make it into an English dictionary one day. I would roughly translate it as phantasy-driven fixation.

And as Tristan’s Hirngespinste find their way into your head, he shows a nice way to make print and digital interact – whenever Hirngespinster are seen on a book page, the viewer can interact by catching them. Once caught, an animation lets you get an inside look from the affected point of view.

Nice one, Tristan (thx Helge for the link).

Hirngespinster from Tristan Hohne on Vimeo.

Audi Surface Configurator. Touch it, feel it.

Oktober 1st, 2009 • 11 comments Brands, Surface
Tags: Audi, Automotive, Brands, Cool, Creativity, Microsoft, Surface, Touch, visual, We like

I work for Neue Digitale / Razorfish, a Frankfurt and berlin based subsidiary of the Razorfish network. As part of our dedication to the digital ecosystem of our clients we are not only engaged in Social Media and Analytics projects but also in POP and digital sales activities. This configurator for our client Audi was staged two weeks ago on this Microsoft Surface Table at the leading automotive fair, IAA, right here in Frankfurt. Technologically it was quite a challenging project but it worked out quite nicely. Some call it magic. Read all about it on Razorfish’s Emerging Experiences Blog.

Audi Car Configurator on Surface @ IAA 2009 from Neue Digitale / Razorfish on Vimeo.

Microsoft Surface. The full list of killer apps.

Juli 8th, 2009 • Surface
Tags: Apps, Microsoft, Razorfish, Surface, Touch

Razorfish (the agency I work for) is part of the Microsoft empire. I admit, all too often Microsoft is equalized with Windows Vista. But in fact, Microsoft has also developed a bunch of very sophisticated solutions far beyond its classic OS business. While I have already presented Microsoft’s Project Natal I would like to put today’s focus on the brand’s Surface table.

Surface is is a multi-touch table which is developed as a software and hardware combination technology that allows a user, or multiple users, to manipulate digital content by the use of natural motions, hand gestures, or physical objects. Surface is perfect for all consulting-like situations, e.g. while you look for a new car or negotiate a credit in your bank.

This is an application example by Neue Digitale / Razorfish, intertwining Facebook Connect, Surface and events.

Event Connect – Microsoft Surface Application from Razorfish – Emerging Experiences on Vimeo.

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