Ads dodge-dart-commercial-new-rules-6

Published on Juli 12th, 2012 | by Gerald

2

Dodge Dart. Advertising Done Totally Right.

High five Wieden + Kennedy Portland. Dodge Dart's "How to Change Cars Forever" is just advertising done totally right. It's honest, emotional and communicates the product extremely well. I am genuinely impressed.

Thanks to Dirk for the link.

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About the Author

The guy behind davaidavai.com. Gerald Hensel is a digital marketing guy with roughly 15 years of experience in creative and strategy development in the craziest of all industries. Gerald is currently living in Berlin. And if he is not blogging here he is most likely celebrating his sense for everything WTF, politics, running, cartoons or he might be reading a good old book possible. Contact him via twitter. And do also check out his other project PlanetWTF


  • http://johanneskleske.com Johannes Kleske

    Now, if only it had anything to do with how the car was really developed …

  • ghensel

    I think sometimes a good commercial is just a good commercial. Nothing more, nothing less.

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