Social Activation. An Overview about U.S. Grocery Chains.

Juli 8th, 2010 • Brands, Business, Social

First up, I hate info visual wallpapers. They just seem to pop up everywhere and there is nothing which has not yet been transferred into an info visual of some sort. But there also are the good ones.

The following diagram by Pace Communications gives a good, brief overview about fans and followers of U.S. grocery chains. No doubt, this is quite a specialized market. Nevertheless you can spot the relevance of Facebook and Twitter (in comparison to Youtube and Flickr) for these major companies – with Walmart and Wholefood being frontrunners here. At least as long as you accept fans and followers as indicators of social activation.

Tags: Brands, Business, Diagram, Facebook, Groceries, Social Media, Twitter, US, USA, visual

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