Microsites. Killing them softly.

Oktober 7th, 2009 • Trends

Two weeks ago Facebook has hit the 300 million users mark. That’s just one symptoma of a trend which redefines the role and position of digital assets all over the web. One of them is the demise of the microsite. Facebook, Twitter & Co cannot leave the classic digital platforms unaffected when the ordinary usage scenario switches from WWW to social networking. I found this diagram on digitalbuzz (via culturalfuel). And yes, it is symptomatic for what lies ahead – the end of the non-connected microsite. And that’s great!

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Hi, I am Gerald Hensel and I am your host tonight.

Davaidavai is a blog about the stuff which drives my professional life. Digital ideas, social media, advertising in and beyond the 1s and 0s that seem to have taken control of pretty much everything… I work as Strategy Consultant for Blast Radius, Amsterdam. To check out what I do beyond davaidavai, simply follow this link. And don't forget to send me a message in case there is anything left to say.

The thoughts and opinions on this aite are my own, and not that of my employer.

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