Whoa! What a Difference a #BlackoutSOPA Day Makes.

Januar 24th, 2012 • Politics • No comments

Just to make sure nobody ever ever ever asks the question again ‘What we can do against something like SOPA?’ or if it makes sense at all to protest. It does. Check out the results from Blackout SOPA Day last week on Jan 18.

Thanks to Buzzhunt

Why I love Wikipedia. My Presentation at Amsterdam’s Pechakucha Night.

Januar 24th, 2012 • Tools, Underway • No comments

A little update: Last week I had the pleasure to hold a presentation at Amsterdam’s 20th Pechakucha Night. If you don’t know the concept: Pechakucha is an open presentation format where people can basically present whatever they want. But they need to present it on 20 slides and no slide will stay on the screen longer than 20 seconds.

I presented my love to Wikipedia. It was exactly on the 18th January that Wikipedia spearheaded the web’s strike against SOPA. In other words: An ideal day to present this small big courageous platform that we profit so much from and which we sometimes give so little back. Little hint: My 10 most WTF Wikipedia articles are just a small collection of what you could find on Wikipedia. Read them. They are hilarious.

Agreed. Photo of the Day.

Januar 20th, 2012 • Allgemein • No comments

Thanks to Andrew Dallos for the Photo

Most Likely the Future: Get to know the All-Despising Baby Skull.

Januar 15th, 2012 • Allgemein • No comments

Seriously? Who would have thought a while ago that we are dealing with shit like SOPA nowadays. Didn’t we all expect a more and more connected future with more personal freedom instead of a Corporate Coup? That’s why I am a bit cautious to talk about the following Cartoon as fiction. Prepare yourself for the All-Despising Baby Skull.

The Next Big Thing. Strange Cooking Shows.

Januar 15th, 2012 • Ideas, Trends • No comments

The world of Meme patterns is a rich one. My trusted helper to find out what’s so funny about advice dog or Tim Tebow is knowyourmeme.com. Not yet on the list is the apparent new trend stage really really niche topical cooking shows on Youtube. The following shows are highly recommened.

Vegan Black Metal Chef – Seriously funny. Brian Manowitz from Norway mixes Vegan food and Black Metal. What could go wrong?

Here is the link to more recipes and here is an interview with Brian himself.

Culinary Propaganda Chef – Szef Bartek is a new competitor of Vegan Black Metal Chef and obviously not yet quite decided if he wants to be rather Stalin or Batman. Check it out here.

Depression Cooking – Depression cooking is not quite what you think: Clara is 94 and she gives advice on how to cook like back during the Great Depression. The lovely elderly Lady has started quite a successful concept with Depression Cooking. She sells her own DVD and I am quite sure she sells here cook book somewhere on amazon.

Did I miss a strange cooking show on Youtube that must be on the list? Let me know.

Facebook’s 1 Billion. Right Before the Mayan Apocalypse.

Januar 13th, 2012 • Trends • No comments

Silicon Alley Insider’s Chart of the Day. iCrossings says Facebook will probably reach 1 billion users sometime in August 2012. Hardcore.

 
Read more at http://ghen.sl/yz6v84

New L2 Report. The Mobile Side of Luxury & Prestige Brands.

Januar 12th, 2012 • Brands, Reports, Strategy • No comments

I think I can admit I am quite jealous of L2′s business idea. Providing digital business insights for the luxury and prestige industries is a good idea. But adding a sophisticated benchmarking that highlights the different facets of digital marketing, that adds specific (and needed) industry knowledge, and that’s probably even very very very well paid? High five.

I spotted L2 for the first time about a year ago when they first published their Digital IQ report on the most successful luxury and prestige brands in the digital space – the first compendium that I am aware of. And now they took the next step by publishing another extremely well founded report: The L2 Mobile IQ 100. A report on the mobile expenses, aspirations, and capabilities of the top 100 luxury brands worldwide. Well done L2 – you guys really understand your business.

Key insights

• Luxury & Prestige retail brands by far outperform luxury & retail brands mobile
• M-Commerce is nascent in the industry
• The majority of brands & retailers has no specific mobile strategy
• But: Per-capita revenues and searches in the industry by far outweigh more traditional means

Download the full report here

L2 Prestige 100®: Mobile IQ — The Video from L2 Think Tank on Vimeo.

Social Media Management Software. Check Out Altimeter’s New Buyer’s Guide.

Januar 9th, 2012 • Reports, Social, Tech, Tools • 1 comment

So once you have given all the presentations about the value of Social Media and explained that a fan is not worth $2.38 (or something) you will – at some point – face the challenge of managing real time interaction with your customer. Here SMMS, a type of software especially designed to support the management of complex social interaction platforms, are usually your weapons of choice. Especially in a world in which any major enterprise has to be able to manage its 178 social media accounts in average.

A Social Media Management System (SMMS) is a software tool that uses business rules and approved employees and partners to manage multiple social media accounts such as Facebook, Twitter, and YouTube. This system contains features such as governance, workflow, intelligence, and integration capabilities across the enterprise. The success of these tools is dependent upon a business-led strategy, defined processes, trained staff, and ability to measure efforts.

SMMS are there to reduce the complexity of large real time social media platforms. And there are many, many different vendors on the market. From Hootsuite to BuddyMedia, from Wildfire to Spredfast, no two vendors are alike and there is no one-fit-for-all SMMS-solution. Altimeter’s new “Strategy to Manage Social Media Proliferation” serves as a great overview over the SMMS-scene and offers metrics to support the choice for specific vendors based on the social objectives of your organisation.

If you have ever tried to give your customer a founded recommendation on which SMMS to choose you will know how important the following report is. In a market as cluttered and dynamic as this we need more top-level reports like the following one instead of infographics on Mashable.

Read more »

Agencies and Briefs. And here, Ladies and Gentlemen, you can see: The Problem.

Januar 6th, 2012 • Advice, Strategy • No comments

I cannot really figure out whether I am disgusted or fascinated. Clearly this fictional Creative Brief is a great example on why so many Creatives think these documents are useless.

via ibelieveinadv

Amsterdam DNA. City History Goes 3D.

Januar 5th, 2012 • Display, Events • No comments

As an Amsterdamer by choice I can hardly imagine anybody without a certain trace of local pride when it comes to this wonderful city. No matter if you live here for two weeks or your whole life: the citizens of Amsterdam know in what an exciting place rich in history they live.

Amsterdam DNA is a new exhibition in the Amsterdam Museum that takes the spectator on a three-dimensional 45-minute journey through the history of the City. The versatile story of the city is presented in seven intriguing films produced by PlusOne Amsterdam.

The first film is called Revolt. And it deals with the city’s struggle for freedom after the middle-ages. I am looking forward to the exhibition. Well done Guys.

Amsterdam DNA – Revolt from PlusOne on Vimeo.